Domain name

Categories: D, SEO Glossary

A domain name is the unique, human-readable Internet address of a website. It is the element of a URL that is immediately recognizable as the core identifier of the site, which conveys its branding or identity. For instance, in the URL http://www.nonagency.com/about-us, “nonagency” represents the domain name. This name is essential for users to easily find and remember a website, and it plays a crucial role in online branding and search engine optimization (SEO).