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SEO for PrestaShop

Right now, potential customers are searching for exactly what you sell. But they're finding your competitors instead of your PrestaShop store.

Most PrestaShop store owners build great websites but struggle with search visibility. They install basic SEO modules and wonder why competitors with worse products consistently outrank them.



Here’s what changes everything: strategic SEO for PrestaShop that actually works.

What Strategic SEO Unlocks for Your PrestaShop Store

Strategic PrestaShop optimization transforms random visitors into qualified customers while building sustainable competitive advantages that compound over time.

Predictable Customer Acquisition System

Search engines become your most reliable sales channel. Instead of hoping social media posts go viral or burning through advertising budgets, you get steady streams of qualified visitors who found you by searching for exactly what you offer. Every optimized page becomes a 24/7 sales representative that continues working while you sleep, bringing customers who are already interested in purchasing rather than browsing casually.

Market Position Dominance

Your PrestaShop site starts appearing ahead of competitors for the keywords that matter most to your business. Customers begin associating your brand with their problems, making you the obvious choice when they’re ready to purchase. This positioning advantage builds momentum as improved rankings lead to increased click-through rates, which signal quality to search engines, creating an upward spiral of visibility improvement.

Revenue Multiplication Engine

More qualified traffic leads to more sales, higher average order values, and customers who trust you enough to become repeat buyers. Unlike paid ads that stop working when you stop paying, properly optimized content continues attracting customers month after month, building momentum that compounds over time. The businesses that figure this out don’t just grow—they scale exponentially while their marketing costs decrease relative to revenue.

Unsure Where to Begin?
Let's Chat!

Every good partnership begins with a conversation. Schedule a free consultation where we will:
Discuss your business goals, needs, and resources.
Explain how we work and share insights about your market of interest.
Set up a plan presentation of your first month's strategy.

The Real Problem Behind Stagnant PrestaShop Sales

Most PrestaShop store owners treat SEO like a one-time setup task rather than understanding it as an ongoing competitive strategy. They optimize a few product pages, submit a sitemap, and expect transformation.

This surface-level approach misses the sophisticated optimization opportunities that separate successful stores from struggling ones. The challenge isn’t PrestaShop’s capabilities—the platform offers powerful SEO features that many store owners never fully utilize. The issue is the implementation strategy. Search engines evaluate hundreds of ranking factors, and achieving consistent visibility requires coordinated optimization across technical infrastructure, content strategy, and authority building. Every day without strategic SEO means watching potential customers discover your competitors while your superior products remain hidden.

Building Authority and Trust That Search Engines Reward

Search engines evaluate more than individual pages---they assess your entire domain's credibility and expertise.

We implement strategies that systematically build your PrestaShop site’s authority through high-quality content, strategic partnerships, and international optimization techniques that demonstrate expertise to both users and search engines. Authority building involves securing high-quality backlinks from reputable sources in your industry, creating valuable resources that naturally attract links, and developing relationships with complementary businesses that lead to mutual referrals and link opportunities. This foundation of trust signals to search engines that your store deserves higher rankings.

Our Proven PrestaShop SEO Framework

Our systematic approach addresses every component that influences search engine visibility, creating sustainable growth rather than temporary ranking improvements. We start where most PrestaShop module installations end, implementing advanced optimization strategies that work with the platform’s architecture rather than against it.

Technical Foundation Mastery

Beyond basic configurations, we optimize your store’s technical infrastructure to ensure search engines can efficiently crawl, understand, and index every critical page. This includes advanced URL optimization that goes beyond PrestaShop’s default settings, implementing canonical URLs to eliminate duplicate content issues, and configuring your sitemap for maximum search engine discovery.

We also focus on site speed through strategic image compression and code optimization, fix crawl errors that prevent proper indexing, and ensure your PrestaShop store’s technical foundation supports rather than hinders SEO performance. Technical SEO involves the proper implementation of structured data that helps search engines understand your product information, pricing, and availability.

Strategic Keyword Intelligence

Generic keyword research misses the mark for e-commerce. We identify the specific terms your customers use when they’re browsing versus when they’re ready to buy, focusing on keyword opportunities that drive revenue rather than just traffic.

Our approach analyzes search intent at every stage of the customer journey. We optimize for product-specific terms that capture ready-to-buy traffic, category-level keywords that introduce your range, and informational searches that build trust with potential customers who aren’t yet ready to purchase. This comprehensive keyword strategy ensures your store appears for searches that actually convert into sales.

Content That Ranks and Sells

Every product page gets optimized to serve both search engines and customers effectively. We develop on-page SEO strategies that highlight what makes your products unique while naturally incorporating the terms people actually search for. This includes optimizing product descriptions, images, and technical specifications in ways that improve both user experience and search visibility.

Beyond individual pages, we create content architectures that establish your PrestaShop store as an authority in your niche. Strategic internal linking connects related products and categories, helping customers discover more while distributing SEO value throughout your site. Category optimization ensures your main product groups rank for broader commercial terms that capture customers early in their buying journey.

Why Our PrestaShop Approach Gets Different Results

e-Commerce-Specific Expertise

We don’t treat your PrestaShop store like a regular website. We understand the unique challenges of e-commerce SEO, including product page optimization, category structure, handling inventory changes, and converting browsers into buyers through search-driven content.

Platform Specialization

PrestaShop offers powerful SEO capabilities that most store owners never fully utilize. We know which PrestaShop addons enhance SEO performance, how to configure modules for maximum impact, and how to strategically leverage the platform’s built-in features.

Revenue-Focused Metrics

Every optimization decision gets evaluated against one question: Will this drive more qualified traffic that converts into sales? We optimize for business growth, not just search rankings.

Scalable Implementation

Our strategies grow with your business. Whether you’re launching your first PrestaShop store or managing multiple locations, our SEO framework adapts to support your expansion goals.

Custom SEO Solutions Built for Your Market

No two PrestaShop stores face identical challenges. Your products, competition, customer base, and business goals require a customized approach that addresses your specific situation. What we can promise is that:

“Your success strategy gets built specifically for your market position and growth objectives.”

We begin every partnership with a comprehensive analysis: evaluating your current SEO performance, identifying your biggest opportunities, and developing optimization strategies that align with your timeline and resources.

Stop Losing Customers to Competitors!

Every day without strategic SEO means watching potential customers discover your competitors while your superior products remain hidden. Your PrestaShop store has everything needed to succeed. It just needs the optimization strategy that turns search engines into your most reliable customer acquisition channel.

Transform Your Store Today

Don’t spend another month hoping customers will stumble across your products. Contact us now and discover how our specialized PrestaShop SEO expertise can turn your online store into the market leader that customers actively search for.

Unsure Where to Begin?
Schedule a call!

What Our Clients Say About Us?

We Appreciate Their Approach
NON.agency is our main link provider. Our goal is to provide our clients with the highest quality, personalized niche links. We consult with NON.agency on our needs — although our SEO specialists mainly place the order, the NON.agency team is a great advisor here. They give us recommendations on packages and links we should order.
Chris S.
Business Owner
Creatively identify opportunities
After learning about NoN Agency's capabilities and commitment, we decided to work together. They got to know our company with surprising insight, so the content they create is definitely at an expert level. They don't limit themselves to performing established tasks, but creatively identify opportunities and generate ideas for the development of our site. They also offer great contact!
Aleksandra Duło
Marketing Manager, EmailLabs
I Am Very Satisfied With the Services
For most of the year, NON.agency managed two full-time writers who wrote new content and rewrote old articles. The link building team strategically built links from high-reputation sites. I really like the Progress Tracker dashboard, which allows me to see progress in real time. It's a great way to communicate with the whole team.
Blake Mitchell
SEO Consultant
Their services don't end with link building
They [...] immediately created a content and backlink plan that has proven to be very effective in achieving what we needed right from the start. If they don't know the answer to a question, they will come back to you after analysis and provide a thorough explanation or alternative solution.
Miłosz Nowakowski
Director of Sales at Brandly360
They delivered everything on time
We have several clients for whom we wanted to provide link building, so we needed a strict number of links per month from NoN Agency. Communication was quick and easy, and implementation was always on time and as agreed upon
Benas Leonavicius
SEO Project Manager, Meros Media
A Truly NON-Agency Experience!
I wholeheartedly recommend working with Radek and Rafał. The NON.agency name perfectly reflects their unique, out-of-the-box approach. Their vast experience in international SEO, which requires both broad theoretical and practical knowledge, is impressive. The direct contact, quick responses, and full commitment to every project make collaborating with them a great pleasure. A well-deserved 10/10!
Olga Zarr
SEO Consultant
Professional Global SEO Approach
NON.agency is a remarkable team of SEO experts who understand the challenges and needs of the international market. Their approach to international SEO is both professional and strategic, helping companies gain visibility across various markets simultaneously. With extensive knowledge of local trends and search algorithms, they deliver effective campaigns tailored to each region's specific requirements. I recommend NON.agency to anyone eager to expand their business globally and achieve real SEO results!
Lukasz Zaborski
SEO/SEM expert
Highly recommended
We worked with non.agency on a link building campaign for a new website in the area of personal development. We wanted one of the sites to rank high in search results in the United States. The team provided high-quality links from relevant websites and anchor texts. Their communication style is friendly but professional and always proactive [...]. The site we wanted to improve climbed to position #3 a few days after the campaign ended. Highly recommended.
George Chasiotis
Founder of Minuttia

More Than SEO Ecommerce

Zwiększamy ruch dla sprzedaży, zapytań i przewagi rynkowej, nie dla samego ruchu czy statystyk i tabelek w raportach
We will prepare solutions tailored to your company's needs, market realities, and niche.

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