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From 3,000 to 11,000 Unique Users in 4 Months

January 16, 2025
A company selling professional cleaning tools asked us to help them migrate their website and build visibility in the USA. Working on this project was challenging, but the client's willingness to cooperate made it a rewarding experience.
+400%
More keywords in the TOP 3 search results
+226%
Increase in the number of unique users from 3,000 to over 11,000
Things Worth Knowing About E-Commerce in the USA
American consumers prefer express delivery.
Ideally, they want their online orders to arrive on the same day or within a few hours.

Which Industry Is the Client Operating In, and What Problem Did We Solve?

The client, an e-commerce company specializing in high-quality professional cleaning tools, struggled with low traffic and fierce competition in the USA.
Despite a strong product line, the online shop's visibility was minimal, attracting only 3,000 unique users per month.

Unsure Where to Begin?
Let’s talk.

You don’t need a finished strategy or deep SEO knowledge to start. Every successful collaboration begins with a conversation.
During a free consultation we will:
Talk about your business goals, resources, and growth plans
Share insights about your market and visibility opportunities
Outline the first steps of a strategy tailored to your business

Challenges

Our client operated in a very niche market. Competing with e-commerce giants like Amazon that are taking over search results was a real challenge.
Site migration and redirects ensured a smooth transition to the new Shopify template without losing SEO value. The small initial link portfolio called for the implementation of Digital PR measures to improve the backlink profile and domain authority. Another challenge was to deliver high-quality, informative, sales-oriented content.

Step-By-Step Actions

We started with the technical part (website migration) and then moved on to the basic SEO activities, such as content creation and link building.
The customer support and their willingness to actively participate in the project made it go much smoother. Together, we managed to complete a major website redesign in just a few months!
1
Technical Optimization and Site Migration
The first month started with the website migration to Shopify. This involved transferring all existing content while taking care of SEO. We developed an initial SEO strategy, analyzed the competition, and determined link and content requirements.
2
Link Building
We conducted a thorough keyword analysis to identify keywords that can generate significant organic traffic. The next step was to implement a link building strategy focused on developing the client's authority in the niche.
3
Client Support
We provided expert advice on content creation and SEO strategy development, including Standard Operating Procedures (SOPs) tailored specifically for the client.
4
Content Creation and Client Education
We created and optimized content aimed at winning the most important keywords, laying a solid foundation for SEO development. We educated the client on how to create content for different stages of the sales funnel (MoFu and BoFu).

Our Results

Within 6 months, the website was visited not by 3,000 but by 11,000 unique users!
Keyword research and improving the content strategy boosted the website's visibility. The number of keywords for which the website appeared in the TOP 3 in Google search results increased fourfold. Additionally, the link building strategy resulted in a 140% increase in backlinks.

Unsure Where to Begin?
Schedule a call!

The Effects of Our Work

In just 6 months, we achieved a significant increase in traffic, better search engine rankings for many keywords, and increased revenue for our client.
+226%
Increase in the number of unique users from 3,000 to over 11,000
+400%
More keywords in the TOP 3 search results
+50%
More correct product listings displayed in Google search results
+140%
Organically built backlinks

Summary

What contributed to this success?

 

It was the approach tailored to the customer’s needs, strong cooperation with the customer, and the implementation of further improvements during the course of the project.

This cooperation clearly shows the potential of SEO. At the same time, it emphasizes the importance of content and link building in generating valuable traffic.

What Our Clients Say About Us?

Launch of the English version and technical improvements to the website
I highly recommend working with NON.agency. Throughout our collaboration, the team demonstrated a high level of professionalism, excellent communication, and an efficient approach to project execution. Thanks to their support, we were able to launch the English version of the website and resolve a number of technical issues, which contributed to a smooth and exemplary collaboration.
Bartosz Kuczyński
IT Infrastructure and Security Specialist
International SEO for scaling sales in the UK, France, Spain, and Germany
NON.agency stands out for its approach to SEO, which combines strategy, technology, and the ability to scale a business effectively in international markets. The team has a deep understanding of the specifics of international SEO, which is crucial for shade4you.eu’s expansion into the UK, FR, ES, and DE markets. Their efforts encompass not only visibility on Google but also optimization for AI search and modern search models. A major strength is their skillful use of AI to scale content and automate SEO processes. NON.agency effectively combines technical SEO, content, and link building into a single cohesive growth system. In the context of shade4you.eu, recommendations regarding international structure are particularly important. Additionally, their approach supports building domain authority through link-building activities in local markets. They are a partner that operates strategically and delivers measurable results in the form of increased visibility, traffic, and sales.
Tomasz Paprzycki
Founder
SEO and AI-powered content that boosted the store's visibility
NON.agency helped us optimize SEO for the new version of our store and take a strategic approach to scaling our content, including the use of AI for product descriptions, categories, and the blog. The collaboration was concrete, efficient, and simply well-managed. We saw a clear increase in visibility and traffic. We rate this collaboration very highly and do not rule out continuing this project or others.
Andrzej Król
Founder
They deliver a real return on investment, not just marketing efforts
When it comes to digital marketing, the only real success we’ve ever had was with the team at NON.agency. In the past, they scaled our monthly sales to $30,000, and when we moved to another firm, our performance was essentially destroyed. We’ve returned to them because they are more than just marketers; they are developers who actually understand the technical side of SEO. If you want a team that takes ownership and delivers a genuine ROI, they are the only people I trust to do it.
Buck DeVan
Founder, Circle Organics
SEO with a partnership-based approach and tangible results
We’ve been working with NON.agency on SEO for over two years now, and looking back, I can say this is one of those partnerships where you can really feel that there are people on the other side who care. From the very beginning, Rafał, Krzysztof, and the entire team have prioritized transparency, concrete results, and a collaborative approach. We’ve always been able to count on comprehensive reports, substantive support, and initiative, rather than just “ticking off” tasks. This is especially important today, when SEO and content creation are undergoing major changes due to AI—NON.agency is able to navigate these changes while maintaining a healthy approach, quality, and a focus on real business results.
Karol Ociepa
Founder
Solid, steady gains in European markets
I work with the team to build visibility for my motorcycle stores in European markets—the Czech Republic, Hungary, Slovakia, Germany, and France. What I value most is that this isn’t just about “buying links.” Together, we develop a plan, discuss each market separately, and select sources tailored to the specific needs of each country. The results are visible in Search Console—solid, steady growth in every market we’ve targeted. We’re currently starting work on new countries and doing so with complete confidence
Sławek Cebulak
Founder
Highly recommended
We worked with non.agency on a link building campaign for a new website in the area of personal development. We wanted one of the sites to rank high in search results in the United States. The team provided high-quality links from relevant websites and anchor texts. Their communication style is friendly but professional and always proactive [...]. The site we wanted to improve climbed to position #3 a few days after the campaign ended. Highly recommended.
George Chasiotis
Founder of Minuttia
We Appreciate Their Approach
NON.agency is our main link provider. Our goal is to provide our clients with the highest quality, personalized niche links. We consult with NON.agency on our needs — although our SEO specialists mainly place the order, the NON.agency team is a great advisor here. They give us recommendations on packages and links we should order.
Chris S.
Business Owner
Creatively identify opportunities
After learning about NoN Agency's capabilities and commitment, we decided to work together. They got to know our company with surprising insight, so the content they create is definitely at an expert level. They don't limit themselves to performing established tasks, but creatively identify opportunities and generate ideas for the development of our site. They also offer great contact!
Aleksandra Duło
Marketing Manager, EmailLabs
Professional Global SEO Approach
NON.agency is a remarkable team of SEO experts who understand the challenges and needs of the international market. Their approach to international SEO is both professional and strategic, helping companies gain visibility across various markets simultaneously. With extensive knowledge of local trends and search algorithms, they deliver effective campaigns tailored to each region's specific requirements. I recommend NON.agency to anyone eager to expand their business globally and achieve real SEO results!
Lukasz Zaborski
SEO/SEM expert