Link Velocity

Categories: L, SEO Glossary

Link Velocity refers to the speed at which a website gains or sheds backlinks during a specific period. This metric is a reflection of the website’s momentum in terms of its link profile expansion or contraction. A steady or increasing link velocity typically suggests positive growth and can be a result of effective link-building strategies. Conversely, a declining link velocity may signal the need for a revised approach to how backlinks are managed and generated.