Cumulative Layout Shift (CLS) is a critical metric that quantifies the stability of a webpage’s visual layout. It captures and scores the extent to which elements on the page move around unexpectedly as the page fully loads and during the visitor’s interaction with the page. A high CLS score indicates a significant amount of shift, which can be frustrating for users. For instance, if someone is reading an article and suddenly the text shifts down due to a late-loading advertisement, this results in a poor user experience. As a core component of the Core Web Vitals, optimizing CLS is essential for ensuring a smooth and enjoyable online experience for website visitors.
Cumulative Layout Shift (CLS)
Categories: C, SEO Glossary
Other Glossary Terms
- Core Web Vitals
- Cost %
- Cost per action (CPA)
- Cost per click (CPC)
- Cost per thousand (CPM)
- Crawl budget
- Crawl Error
- Crawler
- Crawling
- Cross Group Negatives
- Cumulative Layout Shift (CLS)
- Customer Journey
- Customer Relationship Management (CRM)
- Cybersquatting
- Dark search
- Dayparting
- De-index
- De-listing
- Dead link
- Dead-End Page
- Declined Keywords