Organic Keywords

Categories: O, SEO Glossary

Organic Keywords are terms and phrases for which a website naturally appears in search engine results without the aid of paid advertising. These keywords align with the content of a site and are identified by search engines as relevant to users’ queries. Ranking for organic keywords is achieved through search engine optimization (SEO) strategies, which include optimizing website content, improving site structure, and establishing authority through backlinks. The goal is to enhance a site’s visibility and drive traffic by appearing prominently in search results for these targeted keywords.