HTTPS, which stands for HyperText Transfer Protocol Secure, is an internet communication protocol that protects the integrity and confidentiality of data between the user’s computer and the site. This protocol enhances the security of data transfer by utilizing encryption through a Secure Sockets Layer (SSL), or its successor, Transport Layer Security (TLS). This encryption ensures that any data exchanged between a web browser and a website, such as personal information or payment details, is safeguarded from eavesdroppers. Additionally, HTTPS is recognized as a contributing factor in search engine rankings, with a secure site potentially receiving a preferential position in search results.
HTTPS
Categories: H, SEO Glossary
Other Glossary Terms
- Heat Map
- Hidden Text
- Hijacking
- Hilltop Algorithm
- Historical Data
- HITS Algorithm
- Homepage
- Hreflang Tags
- HTTP
- HTTP Strict Transport Security (HSTS)
- HTTPS
- Hub Page
- Hypertext markup language (HTML)
- Hypertext transfer protocol (HTTP)
- Impressions
- Improved Keywords
- Inbound Link
- Inbound Marketing
- Index
- Indexability
- Indexed Page