Hypertext markup language (HTML)

Categories: H, SEO Glossary

Hypertext Markup Language (HTML) is the foundational coding language utilized to construct and structure content on the web. This language is pivotal in defining the layout and appearance of text, images, and other multimedia elements by using tags and attributes. HTML serves as the bedrock upon which web pages are built, enabling browsers to interpret and display the content as intended by the web designer. It is essential for SEO because it provides the structural cues that search engines require to understand and index the content effectively. Adhering to HTML standards is crucial for ensuring that web pages are accessible and perform well across different browsers and devices.