Categories: S, SEO Glossary

Sitelinks are a feature within search engine results pages (SERPs) that enhance the visibility of a domain’s main page by also displaying a selection of targeted internal links beneath the main search result. These links provide shortcuts to specific, often important, pages within the website, allowing users to quickly navigate to the information they are seeking. Sitelinks are typically generated algorithmically, based on the relevance and popularity of the internal pages, and can significantly improve the click-through rate for a website by making key content more accessible.