In the realm of SEO, freshness refers to the recency and timeliness of website content. Search engines evaluate the freshness of content as an indicator of its relevance to a user’s query. Consequently, content that is regularly updated or newly published is often deemed more pertinent, which can lead to higher rankings in search engine results pages. Freshness is a dynamic aspect of SEO, encouraging website owners to maintain an ongoing content strategy that keeps information current and engaging for users.
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