Referrer

Categories: R, SEO Glossary

Referrer: In the context of website traffic, a referrer refers to the specific URL or digital entity, such as a search engine result, a website domain, or a social media platform, from which a visitor navigates to a website. This information is crucial for understanding the origin of traffic and analyzing which sources are directing users to a site, thereby enabling website owners to tailor their marketing and content strategies effectively.