Google Search Console

Google Search Console is a complimentary tool that provides insights into a website’s presence in search results. This powerful service, previously known as Webmaster Tools, grants webmasters access to valuable data regarding their domain’s search performance and visibility. It plays a crucial role in evaluating a site’s search engine optimization (SEO) effectiveness, offering detailed reports on aspects such as search traffic, indexing status, and issues that might affect a site’s visibility, such as crawl errors. By leveraging the information from Google Search Console, website owners can make informed decisions to optimize their site for better search engine rankings and user experience.