Advertising network

Categories: A, SEO Glossary

An Advertising network serves as an intermediary that bridges the gap between advertisers seeking to promote their products or services and websites that have available space for advertisements. This platform aggregates a vast array of advertising opportunities from various websites and aligns them with advertisers willing to purchase space to reach their target audience. By streamlining this process, advertising networks facilitate an efficient marketplace for buying and selling ad inventory, ensuring that advertisers can find the most suitable spaces for their campaigns while publishers monetize their web properties effectively.