Process
Step-by-step actions
After conducting an SEO audit, we prepared a strategy aimed at building the site's visibility. In addition to standard SEO activities, a link building strategy tailored to the requirements of the German market was necessary.
Traffic to the site (Organic traffic) from the German search engine Google, was not able to generate satisfactory sales. So the first goal was to build any visibility. And we achieved this goal, and even went beyond the initial assumptions. After optimization, we gained visibility for many product phrases in the top ten Google results.
1
Expanding the structure of the website
We cleaned up and expanded the structure in a way that responded to users' needs and made it easier for the search engine to index the site's content.
2
Meta tag optimization
We proposed titles and descriptions that help the search engine understand what the page is about, leverage the potential of key phrases and help users navigate the site - which influences their engagement and conversion.
3
Advanced link building
Our goal was to take care of high-quality backlinks that would improve domain authority and attract traffic. The referring domains indicator (referring domains) was 1. This means that the client's site had only one backlink. The current result (340 sites) shows that our link building strategy is yielding sensational results. The client decided to double the link budget, so the activities yielded an even better result.
4
Optimization of AI-generated content
The content needed optimization for key phrases, among other things, which was taken care of by our content writers.
5