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From 3,000 to 11,000 Unique Users in 4 Months

E-commerce
B2B e-commerce

From 3,000 to 11,000 unique users in 4 months

16.1.2025
A company selling professional cleaning tools asked us to help them migrate their website and build visibility in the USA. Working on this project was challenging, but the client's willingness to cooperate made it a rewarding experience.
+400%
More keywords in the TOP 3 search results
+226%
Increase in the number of unique users from 3,000 to over 11,000
Things Worth Knowing About E-Commerce in the USA
American consumers prefer express delivery.
Ideally, they want their online orders to arrive on the same day or within a few hours.

Which Industry Is the Client Operating In, and What Problem Did We Solve?

The client, an e-commerce company specializing in high-quality professional cleaning tools, struggled with low traffic and fierce competition in the USA.
Despite a strong product line, the online shop's visibility was minimal, attracting only 3,000 unique users per month.
Challenges

Challenges

Our client operated in a very niche market. Competing with e-commerce giants like Amazon that are taking over search results was a real challenge.
Site migration and redirects ensured a smooth transition to the new Shopify template without losing SEO value. The small initial link portfolio called for the implementation of Digital PR measures to improve the backlink profile and domain authority. Another challenge was to deliver high-quality, informative, sales-oriented content.
Our Process

Step-By-Step Actions

We started with the technical part (website migration) and then moved on to the basic SEO activities, such as content creation and link building.
The customer support and their willingness to actively participate in the project made it go much smoother. Together, we managed to complete a major website redesign in just a few months!
1
Technical Optimization and Site Migration
The first month started with the website migration to Shopify. This involved transferring all existing content while taking care of SEO. We developed an initial SEO strategy, analyzed the competition, and determined link and content requirements.
2
Link Building
We conducted a thorough keyword analysis to identify keywords that can generate significant organic traffic. The next step was to implement a link building strategy focused on developing the client's authority in the niche.
3
Client Support
We provided expert advice on content creation and SEO strategy development, including Standard Operating Procedures (SOPs) tailored specifically for the client.
4
Content Creation and Client Education
We created and optimized content aimed at winning the most important keywords, laying a solid foundation for SEO development. We educated the client on how to create content for different stages of the sales funnel (MoFu and BoFu).
5
Results

Our results

Within 6 months, the website was visited not by 3,000 but by 11,000 unique users!
Keyword research and improving the content strategy boosted the website's visibility. The number of keywords for which the website appeared in the TOP 3 in Google search results increased fourfold. Additionally, the link building strategy resulted in a 140% increase in backlinks.
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67%
Shopping via smartphone
Take care of the mobile version of the site, because in US e-commerce most orders are made via smartphones.
Check out the case study
Increase sales in the US by 2000%
Results

The Effects of Our Work

In just 6 months, we achieved a significant increase in traffic, better search engine rankings for many keywords, and increased revenue for our client.
+226%
Increase in the number of unique users from 3,000 to over 11,000
+400%
More keywords in the TOP 3 search results
+50%
More correct product listings displayed in Google search results
+140%
Organically built backlinks
Summary

Summary

What contributed to this success?

It was the approach tailored to the customer's needs, strong cooperation with the customer, and the implementation of further improvements during the course of the project.

 This cooperation clearly shows the potential of SEO. At the same time, it emphasizes the importance of content and link building in generating valuable traffic.